AIG Personal Lines Marketing Campaign
    creative branding, strategic design
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Case Study
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AIG

Despite the alarming frequency of domestic fires and household burglaries, many households are not protected under sufficiently comprehensive insurance plans. We aided AIG in communicating this to their target audience through a Home Assurance Marketing Campaign. Soon after, we were called up to do our part in a SARS related programme. We also created and named AIA Personal Line's adorable new mascot!
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